Exploring how AI reshapes buying, selling & leading
Blending 25 years of global leadership with modern AI insight and a future where algorithms shape decisions, customers, and strategy.
I’ve spent more than 25 years leading global businesses — building brands, driving growth, and guiding teams across markets and cultures. That experience shaped me as a leader, but it also gave me a front-row seat to one of the biggest shifts in our time: the rise of artificial intelligence as a decision-maker in commerce and leadership.
Rather than watch from the sidelines, I chose to reinvent. Through The AI Praxis and my book The Algorithmic Shopper (working title), I explore how algorithms are no longer just tools, but active players shaping how we buy, sell, and lead. My frameworks — including the Algorithmic Shopper, the Shopper Schism™, and the Accountability Gap — are designed to make sense of these changes and help leaders act with confidence.
Today, I combine the perspective of a global executive with the curiosity of a learner in the age of AI. My goal is to bridge proven business practice with emerging technology, making AI understandable, actionable, and relevant to everyone navigating their own reinvention.
Latest Analysis
A curated selection of my foundational research and analysis on the strategic imperatives of the agentic age.
The Dog Food Dilemma
Summary: A famous marketing problem reveals why a century of strategy is now obsolete. My new article explains the Shopper Schism (Great Decoupling) and why your next customer is a machine.
From the Agora to the Algorithm
Summary: Your next customer—the AI agent—wasn't born in a lab. It's the final destination of a 7,000-year journey that began with the first coin. My new article provides the historical map you need to navigate the future.
The New Customer: Is Your Business Ready to Sell to AI?
Summary: The age of the Algorithmic Shopper is here, where AI agents, not humans, make the purchase decisions, prioritizing proof over persuasion. In this new reality, winning business means proving your value with verifiable data that both people and machines can trust.
The Automaton Economy (Part 1 to 5)
Summary: AI isn't just changing business; it's breaking the foundational logic of capitalism. In Part 1 of a new series, I explore why mass automation leads to a systemic collapse and why popular solutions like UBI are not enough. This is the start of a blueprint for a world after work.
If capitalism is obsolete, what comes next? Part 2 of my series moves from diagnosis to architecture, outlining the four foundational pillars of a stable and humane post-work society. This is the blueprint for a new social contract.
What does a post-capitalist economy actually look like? In Part 3, I detail a hybrid economic engine designed for a post-work world: an automated commons for our needs, a gift economy for our passions, and a market for innovation.
A powerful AI-driven economy requires a revolutionary political framework to govern it. In Part 4, I detail a model of AI-augmented democracy, combining a technocratic AI for administration, a hybrid legislature for goal-setting, and a human ethics council for ultimate oversight.
In the finale of the series, I outline the perilous but possible path from our world to a post-work future. This is a roadmap for the cultural shifts and strategic phases required to build a new world and a final reflection on our power to write our own future.