Foundations of a New Playbook for the Agentic Age (Part 3 of 3)

Having established the "what" (Amazon's withdrawal) and the "why" (the rise of the Algorithmic Shopper), we arrive at the final, most critical question for leadership: what must be done now? The strategic playbook developed over the last century, designed to appeal to human psychology, is now obsolete. Victory in the agentic age requires a fundamental pivot from the art of persuasion to the science of machine optimization.