Paul F. Accornero 4/12/26 Paul F. Accornero 4/12/26

Beyond the Kitchen: Why the Shopper Schism Applies to Tourism, PR, and Professional Services

The Shopper Schism does not stop at consumer goods. Tourism, professional services, and PR are all sectors where AI agents will decompose selection criteria into structured, evaluable attributes. Paul Accornero examines how the structural separation of consumer and shopper reshapes service industries.

Paul F. Accornero 12/31/25 Paul F. Accornero 12/31/25

Beyond the Kitchen: Why the Shopper Schism Isn't Just About Consumer Goods

Your hotel doesn't compete for your loyalty anymore—Booking.com does. The same transformation is coming for PR, legal, financial services, and every industry that thinks it's different. New research from Paul F. Accornero.